Online Course Description
How do ideas come from? How can we manage our creativity and become more successful in finding strong and impactful ideas? How can we set our brains ready for perform at the highest standards? You can see creativity as a talent that you either have or not, or as a job that you can learn and improve, with your hard work, with commitment and passion. Since I have worked with ideas for some thirty years and dedicated a book to them (Il Mal d'Idea, Finedit -1999) I'm ready to share my knowledge and expertise with anyone who is interested in this field.
WHAT YOU WILL GET
- Live video call and screen sharing with Aldo Cernuto
- Schedule a call at a time convenient for you
- Prior to session you will be able to get in touch with Aldo Cernuto to explain your background and what you are trying to achieve
- Prior to session, Aldo Cernuto will provide list of resources and materials needed to prepare for session
- You will be able to cancel a class and get a refund up to 24h before the scheduled session
- Moneyback guarantee
Online Live Training
Milan, Metropolitan City of Milan, Italy
Member since April 03, 2017
Currently founder partner of the advertising agency that I created in 2009, I had previously worked as an executive creative director and vice president at Y&R Milan (2002/2009) and with the same job title at Pirella Lowe Milan (1991/2002). Winner of six Lions at the International Festival of creativity in Cannes, two Clios at New York, one Eurobest and several awards across Europe and Italy, I have written a book about creativity "Il Mal d'Idea" (Finedit 1999). In 1998 I was a juror at the Cannes Festival and in 2006 at Clios in Palm Spings. To this date, I like to think of myself as a copywriter in the first place.
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