Online Course Description
1. Branding Fundamentals: Golden Circle & Customer Persona
2. Business Model Canvas: understanding the core elements of a
3. Value Proposition Design: clarity in marketing means more sales
4. Customer Journey: how your customer engages with your brand
5. Key concepts from "Breakthrough Advertising" & "Scientific Advertising" for 10x more sales
WHAT YOU WILL GET
- Live video call and screen sharing with Alex T. Steffen
- Schedule a call at a time convenient for you
- Prior to session you will be able to get in touch with Alex T. Steffen to explain your background and what you are trying to achieve
- Prior to session, Alex T. Steffen will provide list of resources and materials needed to prepare for session
- You will be able to cancel a class and get a refund up to 24h before the scheduled session
- Moneyback guarantee
Branding & Customer Development
Online Live Training
Berlin Area, Germany
Member since April 19, 2017
"Simplicity in Innovation" - www.alextsteffen.com | +49-157-7959-3909
Expert for digital transformation & innovation | Published author of “Fit für die Next Economy” (DE)
⇨ UNIQUENESS: Clarity | Simplicity | Consistency
⇨ SERVICES: Keynotes, workshops (EN, DE) & strategy consulting for companies of all sizes.
⇨ TRACK RECORD: 8+ years of corporate, startup, & agency experience in marketing & business process innovation | instructor of 2,300+ students | helped two startups to succeed & numerous corporates to innovate | hundreds of innovation projects | mentor & jury member at innovation labs in Colombia, Italy & Germany.
⇨ PASSIONS: Exponential technology | purpose driven design | value driven leadership.
⇨ PERSONALITY: Minimalist, full of initiative and positive energy. MBTI personality type: ENTJ.
⇨ EDUCATION: BSc. international B.A. (Vienna School of Economics) & travel to 50+ countries.
"Alex T. Steffen knows how to connect established companies with digital startups. He presents valuable do‘s and don’ts for companies to transform their business models and processes fast to stay successful the digital economy." - Thomas Jungbluth, Head of Customer Office Products & Innovation at SAP SE
Discover more: www.alextsteffen.com | www.fitfuerdienexteconomy.de | www.howilead.com
Tags: Digitalisation, digital transformation, digital strategy, management 4.0, millennial leadership, innovation, innovation labs, keynote speaker, author, trainer, digital marketing, customer orientation
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