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How to Build a Successful Influencer Marketing Program?, Communications Marketing Strategy

How to Build a Successful Influencer Marketing Program?
By: Evan Kirstel

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  •    DURATION: 1h 00min
  •  LANGUAGE: English
  •  EXPERTISE LEVEL: Advanced
  •  CATEGORY: Marketing Strategy

Online Course Description

This class will focus on the key considerations, tactics and processes required for a successful Influencer Marketing Program. - Connections - create and connect with other social media influences - Curation - review and curate company content, provide guidance and enhanced thought leadership via influencer team - Content - turbocharge your content reaching hundreds of thousands - Collaboration - collaborate with internal and external social leaders - C-Level - assist and guide the CXO on their social media efforts along with gaining-retaining followers - Concerns - respond to concerns expressed by customers and build and monitor system for sales, support/service, IR/PR and compliance issues - Crisis - provide crisis response team to address 7×24 tracking to avoid situations such as Target, Wells Fargo, Chipotle and other corporate devastating consequences with live “tweetchats” demonstrating responsiveness Real results for monitoring, managing and making the most of your KOL-key opinion leaders program. To be in with a chance of accessing an exclusive, one-to-one Zeqr session with me, simply hit ’Contact Xpert’ and submit a short explanation for why you would most benefit a bespoke class. Five submissions will then be selected and those chosen will be contacted directly within seven working days to arrange their individual sessions.


  • Live video call and screen sharing with Evan Kirstel
  • Schedule a call at a time convenient for you
  • Prior to session you will be able to get in touch with Evan Kirstel to explain your background and what you are trying to achieve
  • Prior to session, Evan Kirstel will provide list of resources and materials needed to prepare for session
  • You will be able to cancel a class and get a refund up to 24h before the scheduled session
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How to Build a Successful Influencer Marketing Program?

Communications Marketing Strategy