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Francis Chin

Singapore | Member since April 15, 2017
30 years in Journalism, reporting news stories; since year 2000, have been producing content for the Web, and managing marketing portals for government and tertiary institutions. Academic credentials: Certificate in Basic Reporting & Sub-editing, TESOL, BA in Englist & Literature, and Master in Mass Communication. Specialties: Newspaper and magazine reporting, subbing and production, business and marketing story production, and print publication production. Expertise in Web content management, business stories and content marketing. Read my stories on my personal Web site (not blog):
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Posted 2 years ago

Today, direct brand advertising is no longer effective. In its place is content marketing through telling stories of your products and services. Such stories mu...

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